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What is the world's motor - and the motive power of every man
As she did for subjects as wide-ranging as dogs
Daniel Kahneman on the power (and pitfalls) of human intuition and "unconscious" thinking * Daniel Gilbert on desire
With gorgeous prose shot through with empathy
BRANDLife: Boutique Hotels & Hostels Hawthornden Prize (1977) What is the world's motorThis exciting new volume in the Brandlife series profiles the worlds best conceived and realized brand identities for hotels and hostels. Beginning with interviews of some of the leading hoteliers profiled, Hip Hotels and Hostels reveals the challenges as well as rewards of building a distinctive brand in todays climate. Some are stand alone, such as the wonderfully eclectic Oddsson in Reykjavik, while others such as the Ace Hotel or Generator Hostels
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